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Make others see

Art is not what you see, but what you make others see

One of my favorite things is that despite the artist’s intention, every viewer takes their own interpretation to put their own experiences and thoughts on something to come up with their feeling that could very easily have nothing to do with the artist’s intention.

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Mind your own brand

As a business owner I have to be aware of what side my business takes, if any. There was a point that I struggled with how much to reveal. Do I keep my brand separate from me as a person? Do I swear as a brand? Because as a person, I swear a whoooole lot. Do I have separate instagram accounts? Where does my brand start and I as a person, end?

I went back and forth on this many times. It all changed after an article on Startup Fashion (tried to find to no avail), I finally chose. The article read  if I were to be honest (and I am honestly a person who says fuck) and if I was looking to keep my brand authentic, I would use my own voice.  Authentic attracts authentic. I love creating in my house and making things but I always struggle with the marketing aspect. It makes me feel silly, pushy and fake. When I feel things are fake I lose interest as a brand and a consumer. I have no time for inauthenticity. 

So onto where I’m really heading. In the last few  weeks  months  year our political climate is mirroring our actual climate; Shit is getting pretty scary. I have had to choose a side, not such a hard choice. I had to choose my level of involvement and where I feel comfortable posting my opinions and my involvements.

You should be angry. Mind your own brand

I’ve had to make some choices. My facebook has 2 sides my brand & me as a person. Pretty easy choice as far as that goes. My personal facebook posts are filled with scathing political rants. My brand remains filled with posts about art, women, and relatively passive posts. I have 1 Twitter and 1 Instagram. My original thought was I didn’t want to deal with 2 separate accounts and don’t post enough on either to support 2 accounts. My Twitter account is mostly brand stuff with my personal mixed in. My Instagram is brand stuff but much more personal. Then as the political climate heated up, much like our changing climate -how poetic. My social media has taken a turn.

As I got more involved, I got more pissed. Partially fueled by my anger at what has become normal, partially decided by it was becoming harder to hide.

Fuck it.

I knew my choices as a consumer were becoming more defined by companies and the stances they took. I cheered when a designer upon getting an order from Ivanka Trump also let her know her purchase would be going right into the Hillary Clinton campaign. I would simply be a hypocrite if I hid myself. So here the fuck I am.

I am a woman business owner who refuses to let my country be sacrificed to a dictator and all his little whims. This election was fucking bloody.

We are not going to get over it

We are all in a mortal battle for all that is right and wrong and it goes far beyond political parties. A madman fed on the anger of a nation and is selling them what they think they wanted, someone to blame.

Nope doesn’t sound at all familiar….

The majority spoke. The majority was ignored.  Our country is sick. The people who show up on the street, people who refuse to not sit back and watch the ugliness from their TVs are the fucking heros. We have a lot of true life heroes these days. Good thing because we have a hell of a lot of villains. I am so tired of “my side” as being classified as lazy, whiny and jobless.

I will be on the front lines. I will be loud. I will get into uncomfortable conversations with those I love as well as complete strangers. I don’t fucking care if someone has no interest in buying from my business because I think all people have the same rights and that I care about life, not just while it’s in the womb. If you want to know where I stand, ASK. I will most certainly tell you. I will not be silent, muted or uninvolved.

My business is my child and I refuse to raise a child that has no opinion-

In fact, that bitch is fucking pissed.

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Shopping and making with purpose

After black friday don’t forget….Shop small on Saturday!!!

It sometimes makes me ill to think that my desire to make clothes is actually involving myself in such a sick industry. The only job theoretically that I could do more harm to the environment is if I made a job transfer to a nice oil company. That’s insane. Last time I checked I just wanted to make clothes. 

It’s my decision to make clothes that some deem too pricey. Wal-mart sells cheap shirts, why can’t I? Am I really just part of the problem anyways?

All I can promise is my clothes aren’t killing people. Every person, (besides me) is not suffering to make my clothes. Lives are not being cut short to work in unsafe working environment to sew my clothes. Nobody is handling chemicals that will slowly poison them. My clothes had no temporary home on these deplorable factory floors.

Because I made that choice. Don’t get me wrong as an independent designer I could never complete for price. Never. The choice to do the opposite isn’t exactly cheap.

I choose to not choose the cheapest way to make my clothes and not to make cheap clothes. I will not kill people to get a better price. No, really. You will not walk away will a $20 bag of clothes from me. I have no interest in that race.

And It’s not about every purchaser make being perfect and mindful.  It’s about choosing wisely when and often as you can and all of us choosing a world we want to live in.

If you would like to educate yourself more on the subject I highly suggest “The True Cost” currently on Netflix . It’s a great watch to see how fashion and our purchasing choices affect the world we live in.

Shopping and making with purpose

Well damn that was sunny.

On a brighter note–Hope you had a great Thanksgiving!

-Sara

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Self Expression isn’t so Eazy

And yes, I can spell easy.

Self expression can be daunting. In the last few weeks many people are finding themselves expressing themselves perhaps far more than even planned, including me. It’s great to live somewhere that we can express ourselves.

I salute those who speak up.

Express yourself

11-14-16

 

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Vote for the world you want

CHOOSE
Make choices. Make decisions. Don’t let your laziness, support your apathy.
Don’t let those choices solely be made by others’ because you feel you mean too little.
And yes, shopping is voting.
Vote for the business practices you want to support.
Personally, I could only ever support a candidate that supports local businesses, manufacturing locally and sourcing locally and above all ETHICALLY

Actions always speak louder than words

Voting for the world you want

Gee, I wonder who that would be…

 

 

 

 

Madame President —-we’ve come so far
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Silent Alice

Alice in Wonderland has always held a fascination for me. I adored the classic cartoon as a kid. I wanted to stroll through a giant garden of singing flowers, even if only to be kicked out. I was heartbroken as my middle school presented Alice -the musical and my complete lack of being able to carry a tune made me not even an option for my beloved Alice. My silent appearance as a less vocal dancing card was a much better fit though also soul-deflating. In an obvious delayed retaliation to the unfairness of my impaired singing ability, I was forced years later by my added teenage angst to paint my self portrait as Alice falling down the rabbit hole. Don’t worry, I do not let my complete lack of singing ability stop me from singing … And loudly. I am sorry

Because in my world, I can sing

And fallen down a rabbit hole

Again, real sorry about that.
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Spider love

I know spiders creep people out. Like bees, most people run but they don’t bother me at all. I am well known for finding spiders and escorting them to a nice plant outside.  My best spider catch involved a descending spider and a well-placed wine glass. I do get grumpy when people kill them UNLESS of course they descend on you in the shower. A girl has to have her limits. If a spider comes at me while I am enjoying a shower and at my most vulnerable– I will take you down Miss spider. Watching spiders build webs is amazing!!! How can I hate something that much like a designer takes pieces of things and makes something from very little into a whole other thing. Spiders are fucking amazing. Don’t like mosquitoes? Love your local spiders more! I have tunnel spiders ALL over outside my house and I am very careful to not hurt their webs and have been know to throw them a little bonus bug if the mood and opportunity strikes.

Don’t hate on the spider.

Normal is an illusion

 

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Ewww gross… Weddings

If you know me you know there are a handful of typical things I just don’t have much interest in. Weddings are one of them. I can’t tell you why but I just have no desire for it. Really. None. Sure- I’ll attend a wedding, toast away for the happy couple but just leave me out of it. I don’t care who else wants to be married just as long as no one makes me. Then IT happened. It all came about as a part of a miscommunication (which is the only way it really could of). There are very few people I would even consider tangling myself in holy matrimony with but low and behold– I made the commitment. The ultimate commitment.

eww weddings i love you i know empire strikes back

 

The commitment to making a wedding dress.

Sorry mom, that other thing is just not happening.

However, there was probably a time during the construction of the dress when I would have rather wore the dress than kept sewing.

Had the bride not been someone I adored and knew that she was as chill and as unbridezilla as they come this would have never happened. It would have never even been a thought. My first step was still to try to talk her the fuck out of it.

I tried to tell her all the awful things. I told her you will think you will have no dress. It will be a really long process with countless decisions. I told her it would just be easier, cheaper, more sane to just go get a dress.  I warned her it would only inch along and then when you she was just about to freak out…. BAM…DRESS.

She was still with me. What the fuck WAS she thinking?!?!

Sure, I can make a wedding dress. Months later, I’m on so little sleep that I’m an emotional, mental mess who hates my life.  But it got done. Because I had no choice. And we both loved it. For me it’s pretty hard to still love anything after it’s done, especially when we have suffered so much together.

Fast forward to me winding down the back roads of Wisconsin toward Devil’s Lake, WI with a custom wedding dress in my backseat 2 hours before the ceremony starts. The bride was so chill she had me bring the dress with me the day of the ceremony. I know, I know -CRAZY. The dress was so perfectly her. It is undeniably like no other wedding dress. The groom and then the bride both thanked me at the reception. Blush. The bride was determined to make me cry and maybe I did. Everyone knew who made her dress, she made it very well known. And she also made sure I knew she climbed a tree in her dress. My entire evening was everyone telling me they loved her dress. It was not a bad way to spend an evening and besides dancing probably the only thing that kept me from falling asleep in my prosecco.

I can’t say I would agree to this ever again.

This dress was the perfect storm of bride, style and a good dash of ego and a finished with a well hidden cherry of crippling self doubt. I never had a full give-up moment. I usually have at least one fever dream of just leaving my life behind, changing my name to simply escape my project.

So, I made a fucking wedding dress.

It is a wedding dress that looks like no other I’ve seen even though it’s ivory silk. The embellishments of handpainted white on white ferns with little dewdrops highlighted by scattered swarovski crystals are subtle and glittering. The cut is contemporary but flirts with tradition. The details down to the hand-painted pockets were tailored to the bride.

Undoubtedly, far more women can say they have worn and even worn multiple wedding dresses down the aisle than can say they made a wedding dress.

I can now say I have never worn a wedding dress (lest you count me halfway up the skirt sewing at 3am)  but rather have made a wedding dress.

Go me.

My theme this month is Spooky.

It is no accident that it begins with me making a wedding dress. It’s all creepy enough to give me chills.

I love you. I know. Artwork by Davis JayeChalkboard artwork by Davis Jaye