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In love with the moon:

Happy National Moon Day!
For as long as I can remember I’ve had a love affair with space. More specifically, the moon.
But really, how can you not?
This giant beautiful glowing orb that appears nightly, constantly changing, just hanging in the sky. If you need a daily dose of celestial beauty I completely suggest NASA’s picture of the day through IFTTT. It shares daily on my Facebook. Just appears, like magic.
It’s the perfect daily reminder that we are just a speck in a world of apparent magic, explained by science. I love the little notifications I get throughout the day of people agreeing that science is fucking cool.
I will still continue to take #shittypicturesofthemoon
It's all in the name of science.

X,
Sara

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Moms rock

Perhaps I did not have the most “normal” Mom. I don’t really know if a normal mom exists but mine is pretty kick-ass, nonetheless. I can’t imagine having one of those normal moms. It sounds terrible. Thanks mom for never being normal.

Thanks Mom

Thanks Moms for without you, we would all not be here and most of us would be much worse people without one. I’m thankful for the ladies who embrace being a mom and love doing it. I have no interest in the whole affair but I’m glad someone is and loving it. Moms come in all shapes and sizes, biological or not.

Moms- Thank you for all you do, all you’ve done and I look forward to crossing paths with the great people you all made. Cheers.

 

Moms rock on with your bad selves

Happy Mother’s Day!

 

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Fashion matters.

I swear fashion isn’t what you think it is. Countless times I’ve heard fashion doesn’t matter to me. So you are telling me you roll out of bed whatever material happens to adhere itself to your body is what you wear? Let’s just cover the naughty bits and get on with our day? Go on, try this. Please. I’ll wait right here. Let me know how this goes. In fact, simply put on someone else jeans, even in your size. Fashion does matter. We ALL choose things because they reflect who we are, what we reflect onto the world and what we are comfortable in. So tell me again, fashion doesn’t matter to you.

Continue reading Fashion matters.

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Mind your own brand

As a business owner I have to be aware of what side my business takes, if any. There was a point that I struggled with how much to reveal. Do I keep my brand separate from me as a person? Do I swear as a brand? Because as a person, I swear a whoooole lot. Do I have separate instagram accounts? Where does my brand start and I as a person, end?

I went back and forth on this many times. It all changed after an article on Startup Fashion (tried to find to no avail), I finally chose. The article read  if I were to be honest (and I am honestly a person who says fuck) and if I was looking to keep my brand authentic, I would use my own voice.  Authentic attracts authentic. I love creating in my house and making things but I always struggle with the marketing aspect. It makes me feel silly, pushy and fake. When I feel things are fake I lose interest as a brand and a consumer. I have no time for inauthenticity. 

So onto where I’m really heading. In the last few  weeks  months  year our political climate is mirroring our actual climate; Shit is getting pretty scary. I have had to choose a side, not such a hard choice. I had to choose my level of involvement and where I feel comfortable posting my opinions and my involvements.

You should be angry. Mind your own brand

I’ve had to make some choices. My facebook has 2 sides my brand & me as a person. Pretty easy choice as far as that goes. My personal facebook posts are filled with scathing political rants. My brand remains filled with posts about art, women, and relatively passive posts. I have 1 Twitter and 1 Instagram. My original thought was I didn’t want to deal with 2 separate accounts and don’t post enough on either to support 2 accounts. My Twitter account is mostly brand stuff with my personal mixed in. My Instagram is brand stuff but much more personal. Then as the political climate heated up, much like our changing climate -how poetic. My social media has taken a turn.

As I got more involved, I got more pissed. Partially fueled by my anger at what has become normal, partially decided by it was becoming harder to hide.

Fuck it.

I knew my choices as a consumer were becoming more defined by companies and the stances they took. I cheered when a designer upon getting an order from Ivanka Trump also let her know her purchase would be going right into the Hillary Clinton campaign. I would simply be a hypocrite if I hid myself. So here the fuck I am.

I am a woman business owner who refuses to let my country be sacrificed to a dictator and all his little whims. This election was fucking bloody.

We are not going to get over it

We are all in a mortal battle for all that is right and wrong and it goes far beyond political parties. A madman fed on the anger of a nation and is selling them what they think they wanted, someone to blame.

Nope doesn’t sound at all familiar….

The majority spoke. The majority was ignored.  Our country is sick. The people who show up on the street, people who refuse to not sit back and watch the ugliness from their TVs are the fucking heros. We have a lot of true life heroes these days. Good thing because we have a hell of a lot of villains. I am so tired of “my side” as being classified as lazy, whiny and jobless.

I will be on the front lines. I will be loud. I will get into uncomfortable conversations with those I love as well as complete strangers. I don’t fucking care if someone has no interest in buying from my business because I think all people have the same rights and that I care about life, not just while it’s in the womb. If you want to know where I stand, ASK. I will most certainly tell you. I will not be silent, muted or uninvolved.

My business is my child and I refuse to raise a child that has no opinion-

In fact, that bitch is fucking pissed.

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Shopping and making with purpose

After black friday don’t forget….Shop small on Saturday!!!

It sometimes makes me ill to think that my desire to make clothes is actually involving myself in such a sick industry. The only job theoretically that I could do more harm to the environment is if I made a job transfer to a nice oil company. That’s insane. Last time I checked I just wanted to make clothes. 

It’s my decision to make clothes that some deem too pricey. Wal-mart sells cheap shirts, why can’t I? Am I really just part of the problem anyways?

All I can promise is my clothes aren’t killing people. Every person, (besides me) is not suffering to make my clothes. Lives are not being cut short to work in unsafe working environment to sew my clothes. Nobody is handling chemicals that will slowly poison them. My clothes had no temporary home on these deplorable factory floors.

Because I made that choice. Don’t get me wrong as an independent designer I could never complete for price. Never. The choice to do the opposite isn’t exactly cheap.

I choose to not choose the cheapest way to make my clothes and not to make cheap clothes. I will not kill people to get a better price. No, really. You will not walk away will a $20 bag of clothes from me. I have no interest in that race.

And It’s not about every purchaser make being perfect and mindful.  It’s about choosing wisely when and often as you can and all of us choosing a world we want to live in.

If you would like to educate yourself more on the subject I highly suggest “The True Cost” currently on Netflix . It’s a great watch to see how fashion and our purchasing choices affect the world we live in.

Shopping and making with purpose

Well damn that was sunny.

On a brighter note–Hope you had a great Thanksgiving!

-Sara